« Do Venture Investors Require Business Plans? | Main | Marc Andreesen on Venture Capitalists »

June 6, 2007 10:52 AM

What Should I Pay a Recruiter?

Q: When working with a recruiter to hire for VP Engineering, etc. jobs, what are the standard terms I should expect in the recruiter's contract?  Should there be a time duration in which the new employee should stay with my company prior to the recruiter getting paid?

Todays answer is courtesy of Seth Levine, one of our partners.

A: (Seth) Maybe it’s collusion or maybe the industry has just done a nice job of towing the line, but overall I think you’ll find a great deal of consistency in the terms that most recruiters will offer you. 

Standard recruiting fees run 30% of a placement’s first year salary.   This should NOT include any variable pay, but may include either guaranteed bonuses or up-front payments (you will, of course, try to negotiate these out).  You should expect to pay a retainer in the range of $30k (you may be able to break this up into multiple payments).  You should absolutely expect to get a “guarantee” on the placement that will run between 90 and 180 days – you won’t get your money back, but the recruiter will find you a replacement candidate if their first candidate doesn’t work out (note: it’s important to find a recruiter who is really going to see your project through – they are essentially working for “free” if their first placement fails and your relationship with the recruiter and their level of integrity is what keeps them working hard to find you a match).

For more senior searches (CEO and possibly COO) and particularly when working with a higher profile search firm the fee is often higher (40% is common, sometimes rising as high as 50% for a high profile CEO search).  For lower level searches (say for engineers) you might pay a bit less (and in some cases can negotiate a fixed fee per engineer rather than a % of salary – especially if you use the same recruiter for several positions).

Good recruiters should spend the time to understand your business, its culture and your specific position needs before really digging into their search.  You should also expect (demand) that they perform a detailed screen on each candidate (i.e., your recruiter should only be presenting you with highly vetted candidates).

Posted in: Advisors | Posted by: Jason Mendelson

COMMENTS (4)

I've used recruiters occasionally in the past. Naturally there are legitimate but perhaps vague concerns about "level of integrity" (which some would claim is an oxymoron in that industry). Ignoring that, the question I never resolved is about alignment of interests.

How do you set things up so the recruiter's interests are aligned with yours?

The recruiter wants to place people. They're sitting in the middle trying to sell the potential employee on the company and trying to sell the company on the potential hire. They're not really working in your interest or in the interest of the potential hire, and it's important to stay aware of this. Sure, it's not a black and white thing, and if there's repeat business there's more chance of alignment (but even so, I know of some really ugly recruiter behavior). I don't think this is an easy one to solve, at least for a small company that doesn't have its own HR department and in-house recruiters (who can be aligned by virtue of exclusivity, stock, and accountability etc).

If we could figure out how to solve the alignment of interests problem, we wouldn't mind nearly as much if recruiters acted unethically, right? :-)

Terry

Terry Jones , June 6, 2007 10:50 PM

I think one of the things that we do is make sure that they know that this isn't a "single shot game." We have other companies, etc., and they should "behave" properly.

Jason , June 6, 2007 11:21 PM

The advantage to using recruiters is gaining access to a pool of candidates that you might not see otherwise. I agree that the recruiter's interest is not really aligned with yours (I speak from experience as a recruiter in a past life) - but I think that can be managed by taking a bit broader view of how they are aligned. If you pick a recruiter that is focused on your market segment(high tech for example)and your geography, then you have alignment around the recruiter's goal of repeat business, not from you, but from the pool of prospective customers you are a part of. They need your hire to be successful so that you become part of a set of references is the market they are addressing.

Andy Blackstone , June 7, 2007 9:17 AM

I'm a headhunter. We looked at all the business models for paying recruiters (HR departments, contingency, retained) almost 25 years ago and decided that they were all badly flawed, so we developed an hourly-fee model which, at long last, puts eveyrone on the same side of the table.

HR Depts: in the absence of performance measurement (fills, time to fill, cost per hire, productivity of hires, turnover, etc.), recruiters end up getting compensated for getting along. Many embrace the myth of difficult recruiting: "Filling this job is very hard; I need to send it out to a vendor. Oh! It's not filled??? It's the vendor's fault."

Everyone still likes the recruiter and the recruiter gets another raise, having been incentivised no farther toward taking ownership of getting the recruiting done and done well.

Contingency: The recruiter is only paid if you hire someone from them. This motivates them to do whatever it takes to get the hire including lying, cheating and stealing. Thus their reputation for shady business practices. They are driven to them by how the money flows. Then, those practices having become the norm, the profession attracts folks who like to do that. And round and round it goes.

This is not to say that some contingency practitioners are not honorable; some are. But they money pushes them away from being so.

Retained search: I have yet to meet a retained firm that rewards its players for good service rather than revenue generation. I worked for one years ago who clearly viewed the customers as unfortunate obstacles between him and his money.

But, on the other hand, we just referred one of our clients to Heidric and Struggles for a search we could not do as well as they. H&S did a bang up job pretty quickly. Our client is ecstatic. H&S costs an arm and a leg but was worth it in this case.

If there are rules, these are they:

1. character matters and trumps the business arrangement
2. don't nickle and dime a GOOD search firm. They need to be enthusiastic about your search and that will be difficult if they are making half of what they get for other searches.
3. character really matters.

John Wentworth , July 4, 2007 3:47 PM




Remember Me?

(you may use HTML tags for style)